I think something that really needs to be addressed when it comes to online video is age. There seems to be an assumption that it is only appealing and accessible to young people. While they make up a large percentage of users, it must be emphasised that adults also regularly use online video. For example ‘Fifty-seven percent of online adults have used the internet to watch or download video, and 19% do so on a typical day.’ ( http://tiny.cc/wrCo3)
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